Worldware Presentation – The New Information Revolution

Information is being created more quickly and by more people every day. Anybody with internet access now has the ability to spread news and information at broadband speeds. This means that news is coming from millions of point sources, enhancing the web of information that we have already come to know. This information revolution presents a crossroads for companies: get lost in the clutter, or stand out like never before. In this presentation, Andrew Bredenkamp of acrolinx will go over strategies in producing high quality product information that will enhance customer experience and boost development.

Presented by:

Worldware Presentation – The Rise of Chindia: Opportunity or Threat?

The rise of China and India (Chindia) has had a significant impact on the global economy as their markets have opened up to western companies and their labor force has become more highly educated. This presentation delves into the game changing effects Chindia has on already developed economies; specifically, do China and India pose an opportunity? Or are they a threat to take over previously developed businesses?

Presented by:

  • Nitish Singh, assistant professor of international business at the Boeing Institute of International Business at Saint Louis University and the program leader for the Executive Certificate in Web Globalization.

Worldware Presentation – Bringing I18n to MT Development: Challenges, Solutions, Case Studies

The affect of machine translation (MT) in the globalization industry has been astounding do to MT’s ability to cut costs and shorten the time to market for products. With growing demand for MT, the question is posed as to how MT applications are able to overcome new linguistic and technical challenges (such as internationalization) and how these problems are being addressed by companies using machine translation.

Presented by:

  • Olga Beregovaya, CEO of PROMT Americas, the Enterprise division of PROMT

Worldware Presentation – I18n Assessments

Software internationalization can be a seemingly arduous task that is difficult to track. The fact is that there are methods to map out and track product globalization; ways that remain compliant and standardized. Speakers from three companies, Adobe, Autodesk and Yahoo!, share their expertise, including what they think works and doesn’t work, in software globalization.

Presented by:

  • Paul-Henri Arnaud, senior process analyst on the localization services engineering team at Autodesk.
  • Michael McKenna, specialist in the globalization of applications and distributed systems at Yahoo!
  • Leandro Reis, globalization team at Adobe.

To view the slides congruent with this presentation, visit http://sites.google.com/site/globalizationassessment/

Worldware Presentation – Product Internationalization: The Pursuit for Cultural Adaptation (and happiness!)

People across the world are wired differently. With this being the case, it is important to design products specific to the intended locale. A mis-internationalized product will become confusing for its market, resulting in a loss in investment for the project. Follow along with Talia Baruch (below) goes over how to hit home, literally and figuratively, with internationalized and localized products.

Presented by:

  • Talia Baruch – An independent globalization strategist with 12+ years of localization experience working with clients like Google, HP, Adobe, Cisco and Starbucks to achieve highly successful localized products. Recently founded Copyous, a provider of internationalization and localization setup management.

Worldware Presentation – Emerging Markets

Emerging markets can no longer be overlooked as global economic opportunities have become more desirable for companies to explore. Join three industry leaders as they share their experiences in entering emerging markets, the differences between an emerging market and a well established market, and what strategies have worked for their respective companies.

Presented by:

  • Ghassan Haddad, Facebook’s internationalization director
  • Bob Jung, Google’s director of software engineering for internationalization
  • Nico Ponser, LinkedIn’s principle international product manager

The Lingoport Daily

Follow the daily news in the fields of internationalization, localization, globalization and translation with The Lingoport Daily on paper.li.  Personally, I’m fascinated with the amount of information and quality links paper.li can pull from our @lingoport twitter feed and a few of our most popular hashtags. Check it out, read up and watch what’s happening in the world of i18n, l10n, g8n and xl8. Here’s the link: http://paper.li/Lingoport

 

Internationalization and Medical Translations

Recently, Adam Asnes of Lingoport and Andres Heuberger of ForeignExchange Translations sat down over a cup of coffee and discussed how one can expect to see a return on investment after internationalization and how i18n can be utilized by the medical field. It is interesting to note that the medical field is one of the last fields to be internationalized due to liability issues.

 

Foreign Exchange Software Localization Roundtable

Please note that the Foreign Exchange Software Localization Roundtable has been rescheduled for another date. We will provide an update with the new date when we are provided with that information.

On Wednesday March 23, Marita Hoeh, Software Localization Manager for CaridianBCT, will conduct a presentation about the best software localization practices. The presentation will include a discussion about the upcoming challenges for software localization and a case study on CaridianBCT. The event starts at 8:30am at the Renaissance Boulder FlatIron Hotel in Broomfield, CO and will conclude at 11am. Breakfast will be provided as guests will be given a chance to network before the formal presentation begins at 9am.

Marita Hoeh has been working in the localization industry for the past 20 years, formerly specializing in translations for the medical field.

CaridianBCT is a software localization company specialized in medical devices based out of Lakewood, CO.  Hoeh created the software localization department where today she manages the software localization of all products.

Lingoport’s Adam Asnes will also be in attendance to provide his internationalization (i18n) and globalization expertise. Asnes founded Lingoport in 2001, and has since become an authority on internationalization and globalization of software.

Free IMUG Networking Event at Worldware

Finish up this year’s Worldware Conference in style at the free IMUG Networking Event. Leaders in internationalization and localization Lingoport and acrolinx are sponsoring the event that will feature food and drinks at 6pm followed by a brief user discussion session from 7-7:30pm, and some more friendly networking until 9pm.

Please RSVP and plan to arrive at the Techmart in Santa Clara at 6pm; the event runs till 9pm. Those in attendance do not need to be registered for the Worldware Conference.

For registration information, please view: http://www.imug.org/events/index.html